Kelly Services DIGITAL MARKETER in Lakeland, Florida

Job Description

Kelly Services is currently recruiting for a Digital Marketer. This position is for a Temp to Hire position and it is located in Lakeland, FL.

The digital marketing specialist role has similar objectives and goals as a marketing professional - to increase brand awareness, promote company products or services and to drive prospects to conversions. Unlike using the more traditional marketing channels, digital marketers effectively communicate through appropriate technology platforms.

Digital marketing specialists work to initiate effective marketing campaigns online, and to translate business goals into successful marketing campaigns. They are adept at evaluating the needs of the consumer market, and will understand how and where to acquire knowledge about consumer trends and demands.

Digital marketing specialists are responsible for developing the strategy used in marketing a company's product online. This is done by putting together various online promotions and e-mailing campaigns to get their company's message out, and also by performing consumer research to discover other ways of reaching customers by way of the Internet.

Duties include:

  • Develop and manage digital marketing campaigns

  • Manage updates and make improvements to brand websites.

  • Manage online brand

  • Maintain and/or improve the usability, design, content and CRM data reporting for program websites

  • Responsible for all aspects of digital marketing

  • Knowing the basics of marketing

  • Knowing how to plan and having the ability to manage time

  • Having creative and good presentation skills

  • Knowledge in key areas of marketing (SEO, social media, content marketing, email marketing, PPC and SEM)

  • Know how to plan, create and implement a marketing strategy

  • Understand the key measurement tools available

  • Developing social presence and advocating brands effectively

  • Stay current in marketing trends and news e.g. Google updates and changes in algorithms

Experience:

  • Understanding of latest online marketing concepts, tools and best practices.

  • Experience in SEO, PPC, Email marketing and social media.

  • Previous experience in a digital marketing role.

Education:

  • Bachelor's Degree

  • Communications

  • Marketing/Sales

  • Graphic Design

  • Web Design

If you meet the above requirements please submit your resume to arlr128@kellyservices.com.

Why Kelly ® ?

The Managed Solutions practice within Kelly Outsourcing and Consulting Group (KellyOCG ® ) is one focus within the full array of Kelly Services® workforce solutions.

Kelly Services has transformed from the staffing industry pioneer to a leading workforce solutions provider. KellyOCG is the distinguished outsourcing and consulting segment of Kelly Services, known for applying a forward-looking approach that enables companies to make strategic workforce planning decisions that impact their business and competitive advantage.

The Managed Solutions practice area of KellyOCG is dedicated to partnering with clients to architect and implement solutions that put them in a position to meet their operational obligation to their organization and freedom to focus on their more strategic business needs.

AboutKelly Services ®

As a workforce advocate for over 70 years, we are proud to have a role in managing employment opportunities for more than one million workers around the globe. We employ 550,000 of these individuals directly with the remaining workers engaged through our talent supply chain network of supplier partners. Revenue in 2015 was $5.5 billion. Visit kellyservices.com and connect with us on Facebook , LinkedIn and Twitter .

Kelly Services is an equal opportunity employer including, but not limited to, Minorities, Females, Individuals with Disabilities, Protected Veterans, Sexual Orientation, Gender Identity and is committed to employing a diverse workforce. Equal Employment Opportunity is The Law. at https://www.dol.gov/ofccp/regs/compliance/posters/ofccpost.htm